20 years of payment services and customer journey automation
With 20 years of expertise as a payment platform, CentralPay offers a unique solution that unifies and personalizes the entire customer journey using payment data.
Better insight into purchases
Merchants report a difficult gap to bridge between customers already registered in the loyalty program, supported by various promotional offers, and loyal customers who are not members of the program, who cannot be recognized or rewarded.
To address this challenge, CentralPay will present its omnichannel solution at the leading retail and e-commerce event. Its purpose is to automate customer recognition through their payment data.
A tailored approach
Whether it’s understanding customer behavior, identifying them, or managing their loyalty, CentralPay offers merchants the ability to approach these processes collaboratively with their loyalty/gift card publisher. The solution is aimed at franchise networks and points of sale looking to restructure their loyalty strategies while preserving their unique characteristics.
“For us, our omnichannel payment platform is the culmination of our extensive experience in payments for retail. That’s why we look forward to showcasing its benefits to retail merchant networks at Paris Retail Week 2021” (Guillaume Ponsard, Founder and President of CentralPay).
Guillaume Ponsard and Victor Derrier will be on hand throughout the three-day show to answer visitors’ questions.
About Paris Retail Week
A major annual European event, Paris Retail Week brings together all stakeholders in the omnichannel commerce ecosystem. Retail and e-commerce professionals gather to exchange ideas with suppliers offering a full range of connected commerce solutions.
This year, Paris Retail Week will take place on September 28, 29 and 30, at the Parc Expo Paris Porte de Versailles, pavilion 7.2.
About CentralPay
Founded in 2002, the CentralPay payment platform initially operated as a white label for 15 years for many major e-commerce companies. It now offers comprehensive solutions enabling businesses and platforms to automate their collection processes and optimize transactions locally and internationally.
Built on the highest security standards, the CentralPay payment platform provides unparalleled expertise, guaranteeing the implementation of functional and innovative payment services.
As an extension of the bond of trust that unites CentralPay with its customers, the platform has been PCI-DSS Level 1 certified since 2007. The company is also accredited as an Electronic Money Institution by the Banque de France, through its Prudential Control and Resolution Authority (ACPR – CIB 17138).
Website : https://www.centralpay.com/en/

